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Despite the turbulent year experienced throughout 2020, one of the many services to come through seemingly unscathed has been within online gambling as non gamstop casino bitcoin options have only continued to grow in popularity with growing numbers and new services appearing from many different operators – there has also been a lot of changing regulation and legislation to help deliver these services to a wider audience too, but what is it primarily that has helped cause growing success for online casinos, and will that same growth be expected to continue throughout 2021 too?
A growing audience over the past year
The most vital part of the growth has certainly been seen within how quickly the audience has changed, not only over the past year but in general terms too – mobile gaming now boasts that over 50% of the audience are over the age of 34, and with mobile casinos being a huge part of the market this older audience are more likely to consume this type of content. Given this audience has also been a key part of the changing attitude towards gaming too as it’s become much more acceptable that an older audience partakes in these games, it makes it much more clear as to why these online gaming platforms have only continued to grow over time with this particular demographic in mind too.
Closure of land-based services has contributed too
With the closure of offline and land-based casinos as well as the closure of many betting shops around the world too, it’s no surprise that punters have turned to the online alternatives to fill in the gap. Experts have suggested however that those who did make the change to online alternatives may be likely to stick around and less likely to return to offline options once they become widely available again – a wide choice of game selection, better accessibility, and key customer experience focussed changes have all been touted as the reason why and although only time will tell whether this assessment is true, they have been key factors in other markets adopting an online change more permanently, and so could certainly remain true here.
Changing legislation and regulation have been key
This same period of time has seen a lot of change in regulation to allow the growth of these online services and the legislation that lets them become established online particularly within the US, where it had been heavily controlled and restricted, things are now starting to look much more open with progress as the theme largely to deliver these same services on their own terms. The closure of land-based options has been key here, and will continue to be part of the success moving forward as different locations welcome online services.