Author: Mike Clement

In advertising, as in institutional communication (and in political and / or religious propaganda), it is common for companies to use advertising leaflets, also called advertising flyers, through which they send commercial messages to consumers. Today they have many choices to buy from as there are various brochure print services available on the Internet. What is a flyer?A flyer is one of the types of advertising brochures that we can use in the advertising of our company, business or professional service. Actually a flyer is the A6 format of a brochure, which is equivalent to an eighth leaf. However, today, when asked what a flyer is; it is usual for the answer to be “a brochure” or “an advertising flyer”; since its use is always associated with advertising. Use of advertising leaflets or advertising flyersAdvertising brochures and mailing brochures are widely used in different advertising applications such as the distribution of mail-type advertising, mailing or sending business correspondence, in the distribution of advertising in hand (which is usually done on the street and also at the door of events, shopping malls and stores) and direct mail actions. By the way, only the advertising brochures of political parties or the church are propaganda leaflets; the rest are advertising ones.Purpose of advertising brochuresThe purpose of advertising brochures or flyers is to inform in an economic way -as the rates and budgets...